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Support measurement

Measure the path from question to resolution, not message volume alone

No single number proves support quality. Combine request volume, resolved conversations, unhandled leads, feedback and AI usage, then connect business outcomes through your website analytics.

Quick answer

Quick answer

No single number proves support quality. Combine request volume, resolved conversations, unhandled leads, feedback and AI usage, then connect business outcomes through your website analytics.

What matters
  • Team workload
  • Processing outcome
  • Quality feedback
How it works

From preview to working chat

Three clear steps without hidden settings or a required payment.

01
Preview the chat

Enter a domain and inspect the standard Free appearance before signup.

02
Create the project

Activate the account, confirm the domain, and receive the working code.

03
Start replying

Connect AI, agents, and the channels available on the selected plan.

Preview chat on my website

What you get

01

Team workload

Conversation, message and active-request volume shows where the team is falling behind.

02

Processing outcome

Resolved and closed statuses separate completed work from conversations still in progress.

03

Quality feedback

Feedback count and average rating are useful signals when read together with response volume.

04

AI usage and cost

Requests, tokens and provider cost help control automation without guessing.

What Chtio already reports

01

Conversation summary

Total, active, resolved, closed and high-priority conversations.

02

Messages and requests

Visitor, operator and AI messages plus new or unhandled support requests.

03

Trend and sources

Recent daily conversations and the leading request sources.

04

Feedback and AI

Feedback count, average rating, AI requests, tokens and cost.

How it works

01

Capture a baseline

Record metrics before changing the greeting, knowledge base or team schedule.

02

Change one element

Test the hero, invitation, form, AI rules and operating hours separately.

03

Connect the business result

Send lead or purchase events to website analytics. Chtio should not guess whether a conversation became revenue.

Support metrics

Available inside Chtio

  • total and active conversations
  • resolved and closed statuses
  • visitor, operator and AI messages
  • new and unhandled requests
  • sources, feedback, AI requests and cost

Measure in another system

  • purchases and revenue
  • business forms outside chat
  • advertising campaign source
  • repeat purchase and lifetime value
  • SLA and first response until implemented

Chtio reports operational support metrics. Connect purchases, revenue and campaign attribution through website analytics or a CRM.

Which metrics should be read together

Available in Chtio

  • conversation counts and statuses
  • messages, requests and sources
  • feedback and AI usage

Needs website analytics or CRM

  • !purchase and revenue
  • !campaign-level conversion
  • !first response time and SLA until separately implemented

Questions about this use case

Does Chtio calculate first response time?+

The current public statistics do not calculate a separate first-response metric, so it should not be promised before implementation.

How can I tell whether AI helps?+

Compare AI messages, unanswered questions, handoffs, feedback and team workload rather than token volume alone.

Can I see sales after chat?+

Link chat events with your website analytics or CRM. Without an integration, Chtio sees the request but not whether an order was paid.

How should an A/B test be run?+

Change one element, choose the primary metric in advance and compare equivalent periods with enough conversations.

Start with a measurable baseline

Preview the chat, then record conversations, requests and feedback before changing copy or knowledge sources.

Preview chat on my website
Preview chat on my websitePreview before signup Preview chat on my website